/* ============================================================
   Awesome-o mugs — landing page styles
   Modern blue-on-white. Display: Bricolage Grotesque, Body: Manrope.
   ============================================================ */

:root {
  /* ink + surfaces (cool-toned) */
  --ink:        #0c1426;
  --ink-soft:   #46556b;
  --ink-faint:  #7a879b;
  --bg:         #ffffff;
  --bg-2:       #f4f8fe;
  --panel:      #eef4fd;
  --line:       #e3eaf4;

  /* blues */
  --blue-50:   #eef4ff;
  --blue-100:  #dbe7ff;
  --blue-200:  #bcd2ff;
  --blue-400:  #5b8def;
  --blue-500:  #3b82f6;
  --blue-600:  #2563eb;
  --blue-700:  #1d4ed8;
  --blue-800:  #1b3da8;

  /* a single warm "heat" accent — used ONLY for the magic/reveal moments */
  --heat:      #f59e0b;
  --heat-soft: #fde7bd;

  --accent:    var(--blue-600);
  --accent-strong: var(--blue-700);

  --font-display: "Bricolage Grotesque", "Manrope", sans-serif;
  --font-body:    "Manrope", system-ui, sans-serif;

  --r-sm: 12px;
  --r:    18px;
  --r-lg: 28px;
  --pill: 999px;

  --shadow-sm: 0 1px 2px rgba(12,20,38,.06), 0 4px 14px rgba(12,20,38,.05);
  --shadow:    0 10px 30px -12px rgba(20,40,90,.22), 0 2px 8px rgba(12,20,38,.05);
  --shadow-lg: 0 30px 70px -28px rgba(20,40,90,.40);

  --maxw: 1180px;
  --ease: cubic-bezier(.22,.61,.36,1);
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  font-family: var(--font-body);
  color: var(--ink);
  background: var(--bg);
  -webkit-font-smoothing: antialiased;
  font-size: 18px;
  line-height: 1.6;
  letter-spacing: -0.01em;
  overflow-x: hidden;
}

h1, h2, h3 {
  font-family: var(--font-display);
  font-weight: 700;
  letter-spacing: -0.025em;
  line-height: 1.02;
  margin: 0;
  color: var(--ink);
}

p { margin: 0; }
a { color: inherit; text-decoration: none; }

.wrap {
  width: 100%;
  max-width: var(--maxw);
  margin: 0 auto;
  padding: 0 28px;
}

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--blue-700);
}
.eyebrow::before {
  content: "";
  width: 22px; height: 2px;
  background: var(--blue-500);
  border-radius: 2px;
}

.section { padding: 110px 0; position: relative; }
.section-head { max-width: 680px; margin: 0 0 56px; }
.section-head.center { margin-left: auto; margin-right: auto; text-align: center; }
.section-head h2 { font-size: clamp(34px, 4.6vw, 56px); margin: 16px 0 14px; }
.section-head p { font-size: 19px; color: var(--ink-soft); }

/* ---------- buttons ---------- */
.btn {
  --bg-btn: var(--blue-600);
  display: inline-flex; align-items: center; gap: 10px;
  font-family: var(--font-body);
  font-weight: 700;
  font-size: 16px;
  letter-spacing: -0.01em;
  padding: 15px 26px;
  border-radius: var(--pill);
  border: 1px solid transparent;
  cursor: pointer;
  transition: transform .18s var(--ease), box-shadow .18s var(--ease), background .18s, color .18s;
  white-space: nowrap;
}
.btn-primary {
  background: var(--bg-btn);
  color: #fff;
  box-shadow: 0 10px 24px -10px rgba(37,99,235,.7);
}
.btn-primary:hover { transform: translateY(-2px); box-shadow: 0 18px 34px -12px rgba(37,99,235,.85); }
.btn-ghost {
  background: #fff;
  color: var(--ink);
  border-color: var(--line);
}
.btn-ghost:hover { border-color: var(--blue-300, #9fbcf6); color: var(--blue-700); transform: translateY(-2px); }
.btn-sm { padding: 11px 18px; font-size: 14px; }
.btn .arrow { transition: transform .2s var(--ease); }
.btn:hover .arrow { transform: translateX(3px); }

/* ---------- nav ---------- */
.nav {
  position: sticky; top: 0; z-index: 60;
  background: rgba(255,255,255,.72);
  backdrop-filter: blur(14px) saturate(140%);
  border-bottom: 1px solid transparent;
  transition: border-color .3s, background .3s, box-shadow .3s;
}
.nav.scrolled { border-color: var(--line); box-shadow: 0 6px 24px -18px rgba(12,20,38,.5); }
.nav-inner { display: flex; align-items: center; justify-content: space-between; height: 76px; }
.brand { display: flex; align-items: center; gap: 11px; font-family: var(--font-display); font-weight: 700; font-size: 21px; letter-spacing: -0.03em; }
.brand .mark {
  width: 34px; height: 34px; border-radius: 10px;
  background: linear-gradient(150deg, var(--blue-500), var(--blue-700));
  position: relative; flex: none;
  box-shadow: inset 0 0 0 1.5px rgba(255,255,255,.25);
}
.brand .mark::before {
  content: ""; position: absolute; inset: 9px 8px 9px 9px;
  border: 2px solid rgba(255,255,255,.92); border-radius: 4px 2px 2px 4px;
}
.brand .mark::after {
  content: ""; position: absolute; right: 5px; top: 12px;
  width: 7px; height: 9px; border: 2px solid rgba(255,255,255,.92);
  border-left: none; border-radius: 0 6px 6px 0;
}
.nav-links { display: flex; align-items: center; gap: 34px; }
.nav-links a { font-size: 15px; font-weight: 600; color: var(--ink-soft); transition: color .15s; }
.nav-links a:hover { color: var(--blue-700); }
.nav-cta { display: flex; align-items: center; gap: 14px; }
.nav-toggle { display: none; }

/* ---------- hero ---------- */
.hero { padding: 64px 0 90px; position: relative; }
.hero-inner { display: grid; grid-template-columns: 1.05fr 0.95fr; gap: 56px; align-items: center; }
.hero-copy h1 { font-size: clamp(44px, 6vw, 78px); }
.hero-copy h1 .hl { color: var(--blue-600); position: relative; white-space: nowrap; }
.hero-lead { font-size: 21px; color: var(--ink-soft); margin: 26px 0 34px; max-width: 30ch; }
.hero-cta { display: flex; flex-wrap: wrap; gap: 14px; align-items: center; }
.hero-meta { display: flex; gap: 26px; margin-top: 38px; flex-wrap: wrap; }
.hero-meta .stat { display: flex; flex-direction: column; }
.hero-meta .stat b { font-family: var(--font-display); font-size: 26px; color: var(--ink); }
.hero-meta .stat span { font-size: 13.5px; color: var(--ink-faint); font-weight: 600; }

/* ---------- the interactive mug ---------- */
.stage {
  position: relative;
  aspect-ratio: 1 / 1;
  display: grid; place-items: center;
  border-radius: var(--r-lg);
}
.stage-bg {
  position: absolute; inset: 0;
  background:
    radial-gradient(60% 60% at 50% 38%, var(--blue-50), transparent 70%),
    conic-gradient(from 210deg at 70% 30%, var(--blue-100), transparent 40%);
  border-radius: var(--r-lg);
  z-index: 0;
}
.stage-grid {
  position: absolute; inset: 0; border-radius: var(--r-lg); z-index: 0;
  background-image: linear-gradient(var(--line) 1px, transparent 1px), linear-gradient(90deg, var(--line) 1px, transparent 1px);
  background-size: 34px 34px;
  -webkit-mask-image: radial-gradient(70% 70% at 50% 50%, #000, transparent 78%);
          mask-image: radial-gradient(70% 70% at 50% 50%, #000, transparent 78%);
  opacity: .5;
}

.mug-demo { position: relative; width: min(66%, 330px); }
.mug { position: relative; z-index: 2; width: 100%; cursor: pointer; user-select: none; }
.mug-shadow {
  position: absolute; left: 50%; bottom: -6%; transform: translateX(-50%);
  width: 78%; height: 9%; background: rgba(20,40,90,.18);
  filter: blur(14px); border-radius: 50%; z-index: 1;
}
.mug-body {
  position: relative; aspect-ratio: 1 / 0.92;
  border-radius: 14px 14px 20px 20px;
  background: #131a2b;
  box-shadow: inset -22px 0 36px rgba(0,0,0,.45), inset 14px 0 24px rgba(255,255,255,.06), var(--shadow-lg);
  overflow: hidden;
  transition: background .8s var(--ease);
}
/* handle */
.mug-handle {
  position: absolute; z-index: 1; right: -16%; top: 22%;
  width: 30%; height: 46%;
  border: 14px solid #131a2b;
  border-left: none;
  border-radius: 0 50% 50% 0 / 0 50% 50% 0;
  transition: border-color .8s var(--ease);
}
/* the artwork that gets revealed (placeholder) */
.mug-art {
  position: absolute; inset: 12% 14%;
  border-radius: 8px;
  background:
    repeating-linear-gradient(135deg, var(--blue-100) 0 10px, var(--blue-50) 10px 20px);
  display: grid; place-items: center; text-align: center;
  color: var(--blue-700);
  font-family: ui-monospace, "SF Mono", Menlo, monospace;
  font-size: 12px; font-weight: 600; line-height: 1.4; padding: 8px;
  box-shadow: inset 0 0 0 1.5px rgba(37,99,235,.25);
}
.mug-art .glyph { font-size: 34px; margin-bottom: 4px; filter: saturate(1.1); }
/* the cold coating that hides the art */
.mug-coat {
  position: absolute; inset: 0; z-index: 3;
  background:
    radial-gradient(40% 30% at 30% 22%, rgba(255,255,255,.10), transparent 60%),
    linear-gradient(160deg, #1b2438, #0c1322);
  display: grid; place-items: center;
  color: rgba(255,255,255,.62);
  transition: clip-path .9s var(--ease), opacity .6s var(--ease);
  clip-path: inset(0 0 0 0);
}
.mug-coat .hint {
  display: flex; flex-direction: column; align-items: center; gap: 8px;
  font-family: ui-monospace, Menlo, monospace; font-size: 12.5px; letter-spacing: .04em;
}
.mug-coat .hint .lock { font-size: 26px; }
/* steam */
.steam { position: absolute; z-index: 2; left: 0; right: 0; top: -16%; height: 30%; pointer-events: none; opacity: 0; transition: opacity .5s; }
.steam span {
  position: absolute; bottom: 0; width: 12px; height: 70%;
  background: radial-gradient(circle, rgba(255,255,255,.9), transparent 70%);
  filter: blur(6px); border-radius: 50%;
  animation: rise 2.6s ease-in infinite;
}
.steam span:nth-child(1) { left: 34%; animation-delay: 0s; }
.steam span:nth-child(2) { left: 48%; animation-delay: .7s; height: 86%; }
.steam span:nth-child(3) { left: 62%; animation-delay: 1.3s; }
@keyframes rise {
  0% { transform: translateY(20%) scaleX(1); opacity: 0; }
  30% { opacity: .8; }
  100% { transform: translateY(-110%) scaleX(1.7); opacity: 0; }
}

/* HOT state */
.mug-demo.is-hot .mug-coat { clip-path: inset(0 0 100% 0); opacity: 0; }
.mug-demo.is-hot .mug-body { background: #f7fafc; }
.mug-demo.is-hot .mug-handle { border-color: #f7fafc; }
.mug-demo.is-hot .steam { opacity: 1; }

/* thermometer control */
.demo-control {
  position: absolute; z-index: 4; left: 50%; bottom: 4%; transform: translateX(-50%);
  display: flex; align-items: center; gap: 12px;
  background: rgba(255,255,255,.92);
  border: 1px solid var(--line);
  padding: 9px 9px 9px 16px; border-radius: var(--pill);
  box-shadow: var(--shadow);
  backdrop-filter: blur(6px);
}
.demo-control .lbl { font-size: 13px; font-weight: 700; color: var(--ink-soft); }
.pourbtn {
  border: none; cursor: pointer;
  font-family: var(--font-body); font-weight: 700; font-size: 14px;
  padding: 9px 16px; border-radius: var(--pill);
  background: var(--heat); color: #3a2606;
  transition: transform .15s, filter .15s, background .3s, color .3s;
}
.pourbtn:hover { transform: translateY(-1px); filter: brightness(1.04); }
.mug-demo.is-hot .pourbtn { background: var(--blue-600); color: #fff; }

/* floating tag chips around the mug */
.chip {
  position: absolute; z-index: 5;
  background: #fff; border: 1px solid var(--line);
  border-radius: var(--pill); padding: 9px 15px;
  font-size: 13.5px; font-weight: 700; color: var(--ink);
  box-shadow: var(--shadow); display: flex; align-items: center; gap: 8px;
  animation: bob 5s ease-in-out infinite;
}
.chip .dot { width: 8px; height: 8px; border-radius: 50%; }
.chip.c1 { top: 6%; left: -4%; }
.chip.c2 { bottom: 16%; right: -6%; animation-delay: 1.4s; }
@keyframes bob { 0%,100% { transform: translateY(0); } 50% { transform: translateY(-8px); } }

/* ---------- logos strip ---------- */
.trust { padding: 30px 0 6px; }
.trust-inner { display: flex; align-items: center; gap: 14px 40px; flex-wrap: wrap; justify-content: center; }
.trust .t-label { font-size: 13px; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: var(--ink-faint); }
.trust .t-logo { font-family: var(--font-display); font-weight: 700; font-size: 19px; color: var(--ink-faint); opacity: .8; }

/* ---------- how it works ---------- */
.steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 26px; }
.step {
  background: var(--bg); border: 1px solid var(--line); border-radius: var(--r);
  padding: 32px 30px 30px; position: relative; overflow: hidden;
  transition: transform .25s var(--ease), box-shadow .25s var(--ease), border-color .25s;
}
.step:hover { transform: translateY(-4px); box-shadow: var(--shadow); border-color: var(--blue-200); }
.step .num {
  font-family: var(--font-display); font-weight: 700; font-size: 15px;
  width: 38px; height: 38px; border-radius: 50%;
  display: grid; place-items: center; color: #fff; background: var(--blue-600);
  margin-bottom: 22px;
}
.step h3 { font-size: 23px; margin-bottom: 10px; }
.step p { color: var(--ink-soft); font-size: 16.5px; }
.step .deco {
  position: absolute; right: -24px; top: -24px; width: 90px; height: 90px;
  border-radius: 50%; background: var(--blue-50);
}

/* ---------- products ---------- */
.prod-bg { background: var(--bg-2); }
.prod-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 26px; }
.card {
  background: #fff; border: 1px solid var(--line); border-radius: var(--r-lg);
  overflow: hidden; display: flex; flex-direction: column;
  transition: transform .28s var(--ease), box-shadow .28s var(--ease), border-color .28s;
}
.card:hover { transform: translateY(-6px); box-shadow: var(--shadow-lg); border-color: var(--blue-200); }
.card-img {
  position: relative; aspect-ratio: 4 / 3; overflow: hidden;
  background: radial-gradient(120% 100% at 50% 0%, var(--blue-50), var(--panel));
  display: grid; place-items: center;
}
.card-mug {
  width: 50%; aspect-ratio: 1/0.92; border-radius: 12px 12px 16px 16px;
  background: #141c2e; position: relative;
  box-shadow: inset -14px 0 24px rgba(0,0,0,.4), 0 18px 30px -18px rgba(0,0,0,.5);
  transition: background .6s var(--ease);
  display: grid; place-items: center;
}
.card-mug::after {
  content: ""; position: absolute; right: -22%; top: 24%; width: 26%; height: 44%;
  border: 11px solid #141c2e; border-left: none;
  border-radius: 0 50% 50% 0 / 0 50% 50% 0; transition: border-color .6s var(--ease);
}
.card-mug .reveal {
  position: absolute; inset: 16% 18%; border-radius: 6px;
  background: repeating-linear-gradient(135deg, var(--blue-100) 0 8px, var(--blue-50) 8px 16px);
  display: grid; place-items: center; font-size: 22px;
  opacity: 0; transition: opacity .5s var(--ease) .1s;
}
.card-mug .cold {
  position: absolute; inset: 0; border-radius: inherit; display: grid; place-items: center;
  color: rgba(255,255,255,.5); font-family: ui-monospace, Menlo, monospace; font-size: 11px;
  transition: opacity .5s var(--ease);
}
.card:hover .card-mug { background: #eef4fd; }
.card:hover .card-mug::after { border-color: #eef4fd; }
.card:hover .card-mug .reveal { opacity: 1; }
.card:hover .card-mug .cold { opacity: 0; }
/* showcase card: reveal always on (e.g. The Reveal bestseller) */
.card--showcase .card-mug { background: #eef4fd; }
.card--showcase .card-mug::after { border-color: #eef4fd; }
.card--showcase .card-mug .reveal { opacity: 1; }
.card--showcase .card-mug .cold { opacity: 0; }
.card--showcase .reveal { background: none; box-shadow: inset 0 0 0 1.5px rgba(37,99,235,.18); }

.card-img .hottag {
  position: absolute; top: 12px; right: 12px;
  background: rgba(255,255,255,.85); border: 1px solid var(--line);
  font-size: 11px; font-weight: 700; letter-spacing: .03em;
  padding: 5px 10px; border-radius: var(--pill); color: var(--ink-soft);
  backdrop-filter: blur(4px);
}
.card-body { padding: 24px 24px 26px; display: flex; flex-direction: column; flex: 1; }
.card-eyebrow { font-size: 12px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: var(--blue-600); }
.card-body h3 { font-size: 23px; margin: 9px 0 10px; }
.card-body p { color: var(--ink-soft); font-size: 15.5px; line-height: 1.55; flex: 1; }
.card-foot { display: flex; align-items: center; justify-content: space-between; margin-top: 22px; }
.price { font-family: var(--font-display); font-weight: 700; font-size: 22px; }
.price .from { font-family: var(--font-body); font-weight: 600; font-size: 12px; color: var(--ink-faint); display: block; line-height: 1; margin-bottom: 2px; }

/* ---------- features ---------- */
.feat-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 24px; }
.feat { padding: 4px; }
.feat .ic {
  width: 46px; height: 46px; border-radius: 13px;
  display: grid; place-items: center; margin-bottom: 18px;
  background: var(--blue-50); border: 1px solid var(--blue-100);
}
.feat .ic svg { width: 24px; height: 24px; stroke: var(--blue-700); }
.feat h3 { font-size: 20px; margin-bottom: 8px; }
.feat p { color: var(--ink-soft); font-size: 15.5px; }

/* ---------- showcase / split band ---------- */
.band { background: var(--ink); color: #fff; border-radius: 32px; overflow: hidden; position: relative; }
.band-inner { display: grid; grid-template-columns: 1.1fr 0.9fr; gap: 40px; align-items: center; padding: 64px 60px; }
.band h2 { color: #fff; font-size: clamp(32px, 4vw, 50px); }
.band p { color: rgba(255,255,255,.72); font-size: 19px; margin: 18px 0 30px; max-width: 44ch; }
.band .eyebrow { color: var(--blue-200); }
.band .eyebrow::before { background: var(--blue-400); }
.band-art { position: relative; aspect-ratio: 1/1; display: grid; place-items: center; }
.band-art .ring { position: absolute; border: 1px solid rgba(255,255,255,.14); border-radius: 50%; }
.band-art .ring.r1 { inset: 4%; }
.band-art .ring.r2 { inset: 18%; }
.band-art .ring.r3 { inset: 32%; }
.band .checks { display: grid; gap: 14px; }
.band .checks li { list-style: none; display: flex; align-items: center; gap: 12px; font-weight: 600; }
.band .checks .tick { width: 24px; height: 24px; border-radius: 50%; background: var(--blue-500); display: grid; place-items: center; flex: none; font-size: 13px; }

/* ---------- reviews ---------- */
.reviews-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.review { background: #fff; border: 1px solid var(--line); border-radius: var(--r); padding: 28px 26px; }
.review .stars { color: var(--heat); font-size: 16px; letter-spacing: 2px; margin-bottom: 14px; }
.review p { font-size: 16.5px; line-height: 1.55; }
.review .who { display: flex; align-items: center; gap: 12px; margin-top: 20px; }
.review .av { width: 40px; height: 40px; border-radius: 50%; background: linear-gradient(140deg, var(--blue-400), var(--blue-700)); flex: none; }
.review .who b { display: block; font-size: 15px; }
.review .who span { font-size: 13px; color: var(--ink-faint); }

/* ---------- FAQ ---------- */
.faq-wrap { max-width: 820px; margin: 0 auto; }
.faq-item { border-bottom: 1px solid var(--line); }
.faq-q {
  width: 100%; text-align: left; background: none; border: none; cursor: pointer;
  font-family: var(--font-display); font-weight: 700; font-size: 21px; color: var(--ink);
  padding: 26px 50px 26px 0; position: relative;
}
.faq-q::after {
  content: "+"; position: absolute; right: 6px; top: 50%; transform: translateY(-50%);
  font-family: var(--font-body); font-weight: 600; font-size: 28px; color: var(--blue-600);
  transition: transform .3s var(--ease);
}
.faq-item.open .faq-q::after { transform: translateY(-50%) rotate(45deg); }
.faq-a { max-height: 0; overflow: hidden; transition: max-height .35s var(--ease); }
.faq-a-inner { padding: 0 50px 26px 0; color: var(--ink-soft); font-size: 17px; }

/* ---------- newsletter / footer ---------- */
.cta-band {
  background: linear-gradient(140deg, var(--blue-600), var(--blue-800));
  border-radius: 32px; padding: 64px; text-align: center; color: #fff; position: relative; overflow: hidden;
}
.cta-band::before, .cta-band::after {
  content: ""; position: absolute; border-radius: 50%; border: 1.5px solid rgba(255,255,255,.16);
}
.cta-band::before { width: 360px; height: 360px; left: -120px; bottom: -160px; }
.cta-band::after { width: 240px; height: 240px; right: -80px; top: -120px; }
.cta-band h2 { color: #fff; font-size: clamp(32px, 4.4vw, 52px); position: relative; }
.cta-band p { color: rgba(255,255,255,.82); font-size: 19px; margin: 16px auto 30px; max-width: 50ch; position: relative; }
.signup { display: flex; gap: 10px; max-width: 460px; margin: 0 auto; position: relative; }
.signup input {
  flex: 1; border: none; border-radius: var(--pill); padding: 15px 22px;
  font-family: var(--font-body); font-size: 16px; color: var(--ink);
}
.signup input:focus { outline: 3px solid rgba(255,255,255,.5); }
.signup .btn-primary { background: #fff; color: var(--blue-700); box-shadow: none; }
.signup .btn-primary:hover { background: #f0f5ff; }
.signup-note { font-size: 13.5px; color: rgba(255,255,255,.7); margin-top: 14px; position: relative; }

footer { padding: 70px 0 40px; border-top: 1px solid var(--line); margin-top: 4px; }
.foot-grid { display: grid; grid-template-columns: 1.6fr 1fr 1fr 1fr; gap: 40px; }
.foot-brand p { color: var(--ink-soft); font-size: 15.5px; margin-top: 16px; max-width: 30ch; }
.foot-col h4 { font-family: var(--font-body); font-size: 13px; letter-spacing: .1em; text-transform: uppercase; color: var(--ink-faint); margin: 0 0 16px; font-weight: 700; }
.foot-col a { display: block; color: var(--ink-soft); font-size: 15.5px; margin-bottom: 11px; transition: color .15s; }
.foot-col a:hover { color: var(--blue-700); }
.foot-bottom { display: flex; align-items: center; justify-content: space-between; margin-top: 50px; padding-top: 26px; border-top: 1px solid var(--line); color: var(--ink-faint); font-size: 14px; flex-wrap: wrap; gap: 12px; }

/* reveal on scroll */
.reveal-up { opacity: 0; transform: translateY(24px); transition: opacity .7s var(--ease), transform .7s var(--ease); }
.reveal-up.in { opacity: 1; transform: none; }

/* =========================================================
   DIRECTION VARIATIONS (toggled via [data-direction] on <html>)
   a = Bright & Clean (default) · b = Big Type · c = Cool Studio
   ========================================================= */

/* --- b: Big Type --- */
[data-direction="b"] body { background: var(--bg-2); }
[data-direction="b"] .hero-inner { grid-template-columns: 1fr; text-align: center; gap: 30px; }
[data-direction="b"] .hero-copy { max-width: 980px; margin: 0 auto; }
[data-direction="b"] .hero-copy h1 { font-size: clamp(52px, 9vw, 116px); letter-spacing: -0.04em; line-height: 0.95; }
[data-direction="b"] .hero-lead { margin: 26px auto 32px; max-width: 52ch; font-size: 22px; }
[data-direction="b"] .hero-cta { justify-content: center; }
[data-direction="b"] .hero-meta { justify-content: center; }
[data-direction="b"] .hero-copy h1 .hl {
  color: var(--ink); background: linear-gradient(180deg, transparent 62%, var(--blue-200) 62%);
}
[data-direction="b"] .stage { max-width: 560px; margin: 18px auto 0; width: 100%; }
[data-direction="b"] .mug-demo { width: min(58%, 330px); }
[data-direction="b"] .step, [data-direction="b"] .review { background: #fff; }
[data-direction="b"] .prod-bg { background: #fff; }

/* --- c: Cool Studio --- */
[data-direction="c"] body { background: var(--panel); }
[data-direction="c"] .nav { background: rgba(238,244,253,.7); }
[data-direction="c"] .stage { background: #fff; box-shadow: var(--shadow-lg); border: 1px solid var(--line); }
[data-direction="c"] .stage-bg { background: radial-gradient(60% 60% at 50% 36%, var(--blue-50), #fff 75%); }
[data-direction="c"] .step, [data-direction="c"] .card, [data-direction="c"] .review { box-shadow: var(--shadow); border-color: transparent; }
[data-direction="c"] .prod-bg { background: transparent; }
[data-direction="c"] .section { padding: 96px 0; }
[data-direction="c"] :root { }
[data-direction="c"] .hero-copy h1 .hl { color: var(--blue-700); }
[data-direction="c"] .card, [data-direction="c"] .step { border-radius: 24px; }

/* ---------- responsive ---------- */
@media (max-width: 960px) {
  .hero-inner { grid-template-columns: 1fr; gap: 30px; }
  .stage { max-width: 460px; }
  .steps, .prod-grid, .reviews-grid { grid-template-columns: 1fr 1fr; }
  .feat-grid { grid-template-columns: 1fr 1fr; }
  .band-inner { grid-template-columns: 1fr; padding: 48px 36px; }
  .band-art { max-width: 320px; }
  .foot-grid { grid-template-columns: 1fr 1fr; gap: 30px; }
  .nav-links { display: none; }
}
@media (max-width: 600px) {
  body { font-size: 17px; }
  .section { padding: 76px 0; }
  .wrap { padding: 0 20px; }
  .steps, .prod-grid, .reviews-grid, .feat-grid { grid-template-columns: 1fr; }
  .hero-cta { flex-direction: column; align-items: stretch; }
  .hero-cta .btn { justify-content: center; }
  .cta-band { padding: 44px 24px; }
  .signup { flex-direction: column; }
  .band-inner { padding: 36px 24px; }
  .foot-grid { grid-template-columns: 1fr 1fr; }
}